Ashdod is divided into 17 numbered quarters, each with its own character: Quarter Aleph (old), Quarter Yud-Bet (modern), Quarter Yud-Zayin (large garden apartments), and Ir Yam (close to the beach). This division is reflected in Facebook groups — no single group truly covers the whole city.

The three main groups

Three large citywide groups unite 40K+ members each. A good starting point but not enough. The other 17 are quarter-based and their members are more relevant to each specific property.

Community groups

Ashdod features many communities: Russian speakers, Ethiopian-origin residents in Quarter Zayin, religious population in Quarters Zayin and Yud-Aleph. Each community has its own group or two — a separate channel worth including.

Posting strategy

Posting to 20 groups in one city tests Facebook's anti-spam system. The solution is spreading over 40 hours with 120-minute intervals. This keeps each account healthy long-term.

Marketplace addition

Beyond groups, Marketplace posting brings a different audience — people actively searching rather than encountering a post in their feed. Marketplace inquiry screenshots arrive in Telegram.

Pricing

First month 249 NIS, 200 thereafter. The amount covers both groups and Marketplace — no add-ons.